Chevrolet Communications Manager
Since 2005, Annalisa has held multiple positions throughout her tenure at GM including Internal, Design and Product Development, Social Media, Finance, Corporate and Product communications. Within each assignment, she has applied her passion for, and expertise in, social and consumer media. Most notably, Bluhm led social and traditional media efforts supporting GM's Chapter 11 process and initial public offering. Recently, Bluhm traveled across Asia, the Middle East, Africa and South America to develop targeted social and consumer media based programs for more than 12 countries. Currently, Annalisa manages Chevrolet Communications efforts for Chevrolet Small and Electrified vehicles in addition to millennial outreach. For thoughts on social media, digital marketing and global culture, follow @annalisabluhm on Twitter.
Prior to joining GM, Bluhm directed digital media and search engine optimization for a Michigan based Information Technology firm as well as taught communication courses at Eastern Michigan University. Annalisa Bluhm holds Bachelor degrees in Political Science and Communications as well as a Masters degree in Communications from Eastern Michigan University.
Specialties: Crisis communications, social media, lifestyle communications, consumer media, grassroots outreach, research, product communications, SEO, corporate communications, executive communications, communications strategy, speech writing, public speaking and coaching.