DETROIT – From stylized mini cars to drag strip-conquering muscle cars, Chevrolet will show its broadest-ever range of performance and personalization choices at the 2012 SEMA Show. The annual automotive aftermarket extravaganza kicks off Oct. 30.
“At Chevrolet, performance comes in many different forms that appeal to many different customers – and that’s exactly what we demonstrate at the SEMA Show,” said Chris Perry, vice president of Chevrolet marketing. “We play close attention to the reaction our concepts receive, because the feedback helps determine the viability for producing new accessories and even special-edition production vehicles.”
Malibu Turbo Performance Concept
With its new 2.0L turbocharged engine producing 20 pounds of boost – to generate 259 horsepower – the 2013 Malibu Turbo can sprint from 0 to 96 km/h in 6.3 seconds and reach a top speed of 250 km/h. That makes it the fastest Malibu ever from Chevrolet.
Designers and engineers gave the Malibu Turbo Performance Concept an aggressive edge, with a blend of high-performance and upscale appointments inside and out, wrapping them in Berlin Blue Tricoat exterior paint and a Jet Black/Navy Blue interior. It’s only a vision of where the Malibu Turbo production model could go, but those designers and engineers will be listening to the reaction it elicits in Vegas. The concept’s unique elements include:
Complementing the turbocharged powertrain is a Chevrolet Performance concept HiPer Strut front suspension and rear springs, concept six-piston front brake calipers used with two-piece cross-drilled rotors and a concept cold-air intake system to help the force-inducted engine draw cooler, denser air, which can help it make more power.
2014 Impala Concept
The all-new 2014 Impala – Chevrolet’s flagship full-size sedan – was redesigned to deliver greater style, refinement and technology. A personalized vision of the new Impala will be shown at the SEMA Show, featuring a red exterior and black leather interior along with Black Ice-tinted chrome accents, refinished exterior trim and refinished 20-inch wheels.
The Impala goes on sale in 2013 as the 10th generation of one of the industry’s most enduring – and popular – nameplates. Production highlights include:
Chevrolet explores the wilder side of its mini, small and compact cars at the SEMA Show this year, with a stable of stylized Spark, Sonic and Cruze concepts. The cars demonstrate the possibilities for customers who want a more personalized driving experience. They include:
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design and high quality.
Chevrolet has a strong heritage in the Middle East - stretching back more than eight decades - where it has established itself as one of the most trusted automotive brands in the region. The Chevrolet portfolio includes passenger cars, crossovers SUVs and pickups, from the Camaro and Corvette performance cars, to award-winning passenger cars including the Spark, Sonic, Cruze and Malibu, to crossovers like the Captiva and Traverse, to the Colorado and Silverado pickups. More information regarding Chevrolet models can be found at http://media.chevroletarabia.com