DUBAI – Christian Soemmer has been appointed as Managing Director for Cadillac Middle East. Soemmer is responsible for setting the luxury brand’s strategy and continuing its ambitious transformation plans across its 10 Middle East markets.
DUBAI – Cadillac is proud to announce its third year of sponsorship at the 2016 Sole DXB exposition. The event is a communication platform catering towards urban and alternative culture in the Middle East which compels people to think differently, create distinctively, and communicate effectively. It aims to inspire and encourage growth within the design and progressive fashion sector in the region.
NEW YORK —Cadillac and The Andy Warhol Museum today announced a multi-year partnership and new global traveling exhibition titled Letters to Andy Warhol. The collaborative project between the brand and the cultural institution celebrates Warhol’s legacy through imaginative, co-created content and experiences. The exhibition features rarely seen material from the museum’s archive, including artwork and Warhol’s personal correspondence, plus artistic contributions from several modern-day cultural creators. Together, the works explore recurring themes from the Warhol’s body of work such as the blurring of art and commerce and the trials of fame. The result is an examination of not only Warhol, the American icon, but also Warhol the multi-faceted, sensitive and ambitious artist who reached for inspiration across the colliding worlds of fashion, music, media, art and celebrity.
DUBAI – The Cadillac CTS luxury sedan, the centerpiece of Cadillac’s expanded and elevated portfolio, receives new exterior appearance upgrades, technology features and streamlined trim levels for 2017.
DUBAI – Cadillac’s ATS product line contains key refinements for 2017, including new and more streamlined trim levels that further emphasize the car’s class-leading driving dynamics.
DUBAI – Cadillac’s 2017 line-up promises to showcase the brand’s evolving sophistication and cement its drive to the pinnacle of premium. As part of this vision, for 2017, Cadillac’s ATS and CTS product lines will receive key refinements – including new, more streamlined trim levels that further emphasize their respective class-leading driving dynamics.
To further increase their aerodynamic abilities, both the 2016 CTS-V and ATS-V models are built on the lightweight structure on non-V-Series model. Almost every exterior panel on both the 2016 CTS-V and ATS-V is unique, from the fascias and fenders, to the hood, rear spoiler and rocker moldings – and every one was designed to support each model’s capability and aerodynamic performance.
AVAILABLE ON BOTH THE 2016 ATS-V AND CTS-V, CADILLAC’S STATE-OF-THE-ART PERFORMANCE DATA RECORDER LETS YOU EASILY RECORD YOUR DRIVING EXPERIENCE BY CAPTURING REAL-TIME VIDEO, AUDIO AND PERFORMANCE METRICS
The structure of both the 2016 CTS-V and ATS-V is optimized and designed to meet higher performance requirements. The enhancements made to V-Series are aimed to increase response and feel when cornering and torque loads go significantly beyond the levels experienced by non-V models. These structural upgrades contribute to greater structural stiffness that leads to more precise handling and quicker steering responsiveness.
The Escala Concept debuted in California over the weekend, introducing the next evolution of Cadillac design and previewing the craftsmanship and technology being developed for many future models.
The Cadillac V-Series lineup carry the aura of track inspired performance cues to the already luxurious yet driver-oriented interior of the original models. However, key components aimed at amplifying the feel of performance-driving are optimized with design, material and finish.
Cadillac’s ATS-V and CTS-V are dual-purpose luxury performers – they both serve as luxury vehicles with sophisticated road manners and track-capable sports cars straight from the factory.
The 2017 Cadillac XT5 has been developed, designed and engineered to provide customers with more luxury, space, technology, and, most importantly, more efficiency. The XT5 is the next phase in elevating the Cadillac brand: it is bold, ultra-modern and sophisticated thanks to superb driving dynamics, cutting-edge technologies and a new chassis system – all of which work together to ensure fuel efficiency. In fact, the EPA-reported fuel economy for the XT5 is 13.07 L/100km for city driving and 9.05L/100km for highway driving.
The first-ever XT5 includes Cadillac’s latest production systems in the areas of connectivity and safety. The proof of that is the fact that the 2017 top trim Platinum model’s innovative new streaming video mirror, improves field of vision by an estimated 300 percent, or roughly four times greater than a standard rearview mirror.
Thirty-five years ago, Bose and Cadillac defined premium automotive audio, forever changing how people listen to music in a vehicle. Then, in 2015, Bose introduced its most advanced and highest-performing automotive sound system – the Bose® Panaray® system – designed exclusively for the Cadillac CT6 sedan.
Cadillac’s first-ever 2017 XT5 was crafted to fit its customers’ distinctive yet expressive lifestyle. Its flexible interior is filled with advanced features to help keep drivers and passengers comfortable and connected, while the sharp exterior lines make a striking statement.