Record Results by General Motors Dealer in
2004 Intraco Qualifies for GM’s Prestigious Chairman’s
Challenge Award
Damascus, Syria– 23 February
2005 – Intraco Corporation, one of two General
Motors’ dealers in Syria, has qualified for the coveted 2004
Chairman’s Challenge Award which recognizes the performance of the
company’s regional dealers in the areas of sales, customer enthusiasm and
other operational measures against pre-set targets.
Intraco overshot its
annual sales target by nearly 2% in 2004.
Every year, GM’s dealers
are challenged to excel at delighting their customers and surpass their targets.
Qualifying dealers get to meet with Rick Wagoner, General Motors’ Chairman
and other senior executives at a gala dinner during which qualifiers are
presented with the Chairman’s Challenge Award in recognition of the
efforts and dedication shown. The 2004 awards will be presented early March in
Monaco.
“With an overall growth of more than 55%, 2004 was another
great year for General Motors in the region,” said Terry Johnsson,
Managing Director of General Motors Middle East. “Having an unbeatable
range of products is not enough in such a challenging and demanding market, but
it is also the combined teamwork, effort, dedication and investment of our
retail partners that allows us to shine, and last year’s results are a
living testament to that fact.”
CONTACT(S): Saada Hammad
Communications and Public Relations Manager General Motors
Middle East Tel (+9714) 3143350 e-mail saada.hammad@gm.com
About
GM
General Motors, the world’s largest vehicle
manufacturer, was founded in 1908 and has been the global automotive sales
leader since 1931. GM today employs about 324,000 people around the world. It
has manufacturing operations in 32 countries and its vehicles are sold in 200
countries. In 2004, GM sold nearly 9 million cars and trucks globally, up 4
percent from the previous year, and the second-highest total in the
company’s history. GM’s global headquarters are in Detroit.
GM has been operating in the Middle East since the early 1940s.
GM’s vehicle brands sold in the region are Cadillac, Chevrolet, GMC,
HUMMER, Opel and Saab supported by a unique set of customer-focused services. GM
parts and accessories are sold under the GM Parts and ACDelco brands. The
regional office in Dubai covers the company’s operations in Bahrain, Iraq,
Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, UAE and Yemen.
In 2004, GM sold around 89,000 vehicles in the Middle East, representing
a 55 percent increase over figures recorded in 2003, and the company continues
to introduce pioneering programs in the region. More information on GM and its
products can be found on the company’s consumer websites www.gm.com and
www.gmarabia.com.
|