FOR RELEASE:
January 28, 2003
CONTACT(S):
Dayna Hart
(313) 667-4123
Pontiac Announced 2004 Grand Prix Pricing
DETROIT - General Motors'
Pontiac division today announced introductory pricing for the 2004 Pontiac Grand
Prix sports sedan. Sales of the Grand Prix begin in March 2003.
Pricing for the GT model will begin at $21,760
manufacturer's suggested retail price (MSRP), plus destination charges of $635.
Pricing for the more powerful Grand Prix GTP starts at $25,860 MSRP (also plus
destination fees). GTPs equipped with the Competition Group uplevel suspension
package will run an additional $1,395.
"This ninth-generation Grand Prix is a sporty
sedan with dynamic handling and control plus power without hesitation - it
delivers on the concept of 'total performance' like never before," said Bob
Kraut, marketing director for the Grand Prix.
The 2004 Grand Prix is sleek and sculpted in
appearance. Its flowing, curvaceous side panels extend up into pronounced rear
shoulders, giving the car a more pronounced wedge-shaped profile - and making it
look more like a coupe than a sedan at first glance.
The all-new Competition Group package (Comp G),
optional on the GTP model, provides a suspension system capable of achieving
.83G of lateral acceleration force. The Comp G package also includes StabiliTrak
Sport, a segment-exclusive four-wheel vehicle stability system that is tuned to
provide maximum hands-on control during cornering.
On the inside, the fabrics and leather are rich
and contemporary; the large gauges have a sporty three-dimensional appearance,
and the Head up Display (HUD) features a unique "stealth" mode, which allows the
driver to navigate solely from the HUD with the instrument-cluster lights
extinguished.
The base 3800 Series III V-6 in the GT delivers
200 hp, while the supercharged V-6 in the GTP belts out 260 hp and 280 lbs.-ft.
of torque. The Comp G's all-new TAPshift (Touch Activated Power) feature offers
the convenience of an automatic with the fun-to-drive quality of a manual.
The new Grand Prix also takes sedan versatility
to a new level. The rear doors swing open almost 90 degrees, making it easier to
enter and exit the rear seat and to load bulky items like a large TV or computer
box. It's also simpler to load cargo, like bicycles or extra-wide boxes into the
trunk, as the opening is nearly 10 inches wider and the lift-over height almost
six inches lower. And, with the optional fold-flat front passenger seat coupled
with the standard 60/40 split-folding rear seats, items as long as a nine-foot
ladder or kayak can fit inside the vehicle with the trunk closed.
Grand Prix will be produced at General Motors' Oshawa, Ontario, assembly plant. Grand Prix models will be sold in the United
States and Canada. Production begins in February 2003.